Professional Diploma

Diploma in Marketing and Insurance Sales Expert

دبلومة خبير تسويق وبيع التأمين

A professional programme developing the skills needed to plan, market and sell insurance products and manage customer relationships ethically and effectively.

Approved feeUSD 1,400

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Programme information

Everything you need to know

A professional programme developing the skills needed to plan, market and sell insurance products and manage customer relationships ethically and effectively.

Who should attend?

Marketing, sales and customer-service teams
Insurance brokers and producers
Branch and business-development managers

Learning objectives

Analyse markets and target segments
Build the sales proposition and handle objections
Develop sales channels and long-term relationships

Scientific content

Insurance-marketing principles
Customer behaviour and segmentation
Sales planning and negotiation
Digital marketing and customer service
Ethics and compliance

Study and assessment

Lectures, sales workshops and cases
Assessment, applied project and final examination

Certificate and accreditation

Insurance Institute of Egypt completion certificate upon meeting programme requirements.